Replace the stack
One system shaped to how you actually work, instead of six tools that don't talk to each other and a spreadsheet holding it together.
Custom systems for owner-run companies
We're owner-operators who built our own systems first — billing, production, resourcing, delivery. Now we build yours. First working version in 48 hours, and the code is yours.
Building software got cheap. Knowing what to build didn't.
Generic tools make your team work the way the tool works.
Four years of subscriptions, and you own nothing.
The part that makes you good at this is the part no tool handles.
What We Build
One system shaped to how you actually work, instead of six tools that don't talk to each other and a spreadsheet holding it together.
The steps only you know how to do, turned into software your team can run without you in the loop.
Billing, capacity, margin, and pipeline coming from the system that does the work — not from six exports someone reconciles by hand.
Client Zero

Replaced the project-management SaaS our own media company ran on. About $20K/year in subscriptions gone, and the workflow finally matches the work.

Multi-tenant lead orchestration and scoring. We run our own outbound on it before we ever recommend it to anyone else.

Subtitling and dubbing production across countries, with AI-assisted steps where they earn their place and human review where they don't.

Hardware and software for our own events business — physical installations that capture data and hand it to the pipeline automatically.
How It Works
Half a day with you and your team. We watch the actual work — no requirements document.
48 hours. You get working software running on your real data, not a mockup.
The full system, deployed and shaped to your process. You get the code.
We keep it alive and keep adding to it as the business changes.
Pricing
$3,500 Fixed price — credited toward the build
We sit down with you, pick the single worst bottleneck in your operation, and hand back working software running on your real data. Not a diagnostic document — a system you can use on Monday.
The full build. Shaped to your process, deployed, and yours — you get the code and it runs on your infrastructure.
We keep it running and keep adding to it as the business changes. Optional, and it's for improvement — not for permission to use what you own.
We price against the software bill we replace, not against hours. If the three-year math doesn't work in your favor, we'll tell you on the first call.
Case Studies
Built for clients:
Built for our own companies — the ones we run on every day:
Not a fit if you have an engineering team of your own, want staff augmentation, or need a website. We'll say so on the first call rather than take the work.
Tell us in a sentence — or record a voice note, whatever's faster. If it's something we can build, we'll say so. If it isn't, we'll tell you that too.